Fishnet 5k

Branding, identity

Branding for the Tallahassee Rollergirls' Fishnet 5k. The first race was held in 2013, benefitting Planned Parenthood to spread awareness of cervical cancer. The colors of the brand are tied to the teal ribbon for Cervical Cancer Awareness.

Included in the branding was a logo, t-shirt designs, posters, and signs. As the event was walk, run, or skate, I incorporated the skating girl from the Tallahassee Rollergirls logo to tie it back to the organization.